Publishing an app on Google Play: a checklist
What you need before you submit an Android app to Google Play, from developer account to store listing.
EvoAstra team14 Nov 2026 · 3 min read- Create the developer account in your company's name
- Prepare the listing, privacy policy and data safety form early
- Use testing tracks before going live to everyone
Building the app is only part of the job. Getting it onto Google Play smoothly needs some preparation, and a few requirements catch first-time publishers by surprise.
- 1Developer account
- 2Store listing
- 3Policies and forms
- 4Testing track
- 5Production release
Developer account
Create a Google Play developer account in your organisation's name, with a company email you control. Organisation accounts need verification details, so start early.
Store listing
- App name and short description with the words users search for
- A full description that explains benefits clearly
- Screenshots of the key screens, and an optional promo video
- App icon and feature graphic in the required sizes
- Category, contact email and website
Policies and forms
You will need a privacy policy URL, a completed data safety form describing what data the app collects, a content rating questionnaire and target audience details. Answer accurately; mismatches can lead to rejection.
Testing before launch
Use internal, closed or open testing tracks to try the app with real users first. Google Play has rules about testing for some new personal developer accounts, so check the current requirements before planning your launch date.
- Account verified
- Listing assets ready
- Privacy policy live
- Data safety form completed
- Content rating done
- Tested on several devices
After release
Watch crash reports and reviews in the Play Console, reply to reviews politely and release updates regularly.
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